Search Engine Optimisation

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Today, it's essential to have an online presence in order to increase interaction, draw in audiences, and convert them into customers. As visitors land on a website, it should offer a seamless experience for them to complete a goal.With the aid of website optimisation, you may turn your website into a reliable source of income. It will assist you in scanning your website and optimising it to meet the needs of your audience or visitors. Here are some tips to boost your website ranking:


1. Keyword research.
  • Identify relevant keywords for your content suitable for your target audience.
  • Use tools such as Google Keyword Planner and SEMrush to find high volume and low competition keywords.
2. Quality content.
  • Create high quality and relatable content which is relevant to your target audience to boost rankings.
  • Make sure content is well - written, engaging and addresses the needs of your target audience.
3. On Page Optimisation.
  • Optimise the title tags, meta descriptions and headers with engaging keywords.
  • Use descriptive and SEO - friendly URLs.
4.  Mobile Optimisation.
  • Make sure your website is mobile searching friendly with a responsive design.
  • Google gives preference to mobile optimised websites in its ranking.
5. Page Speed.
  • Improve the loading speed of your website for more clicks.
  •  Use tools like Google Page Speed to identify and fix speed issues.
6. Encourage user engagement.
  • Enable comments, social media sharing buttons and include interactive elements on your website.
  • Also can provide a live chat support using A.I to help users to ask the certain questions they are looking for.
7. Social Media.
  • Share website content on social media platforms including easy to click links.
  • Use social media relating to your target audience eg. Facebook for older age group.
8. Better Backlinks.
  • Submit market focused content to to news/engaging sites.
  • Backlinks from other highly-ranked sites can help in optimisation.
9. Monitor current users.
  • Keep a good conversion rate on users coming back to your website.
  • This can include sending regular emails every few weeks to keep engaging.
10. Regular Updates.
  • Keep content reflected on current information.
  • Regularly review and refresh your SEO strategy to adapt to changes in search engine algorithms.
I have a tiktok linked here about SEO, I think tiktok will be the leading way to get clicks to your website, with the large audience on tiktok it can be easy to target your audience with algorithms! Tiktok SEO









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